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Public
Relations Skills
Key day-to-day executive skills and technical expertise come together in professional practice to support public relations strategy in-house or outsourced to blue chip management consultancies and public relations agencies.
Integrated communication tools and techniques can be broadly
classified into strategic areas forming an integrated communication
network.
Upcoming
Training Course
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The training that we offer
for this topic consists of the following content:
- PR
industry background and jargons
- Difference
between PR and advertisement
- Advantages
of public relations work
- News
worthiness of an articles
- How
editors select PR articles
- How to
embed your brand in a PR article
- How
to fully utilise PR firms' network efficiently
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